The Complete Guide to Buying Wedding Rings: Timing, Tips, and What You Need to Know

While most couples dive headfirst into wedding planning, there’s always this crucial detail that can often get left as an afterthought: your wedding rings. Separate from the sister engagement ring that generally gets months and months of planning, wedding rings are often pushed to the side. But at Larsen Jewellery, we consider these rings as important as your engagement ring. Your wedding ring is the solidifying piece of jewellery that unites two lives together – a piece that you will wear every single day. 

Let’s talk about when and how to actually go about buying wedding rings, because yes, timing matters more than you might think.

When Should You Actually Buy Your Wedding Band?

Here’s where it gets personal – there’s no universal “right time” to buy a wedding ring. Wedding planning can get so exciting, and many couples start shopping for wedding bands a few months after getting proposed to. Others shop closer to their actual wedding day. Both approaches work, but there are definitely some things that need to be considered when buying a wedding ring. 

It’s not about following some arbitrary timelines; it’s about giving yourself the right amount of breathing room so this purchase is as special as the engagement ring.

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How Far in Advance Should You Buy Wedding Rings?

This comes down to what you want. For someone wanting a perfect match to an engagement ring (especially low-set engagement rings), some designs take more time than a standard plain wedding band. The typical timeframe also depends on the jeweller you are talking to. Remember to always reach out to your designer to get a good idea of how long your ring will take for full production. If you are looking for a complete bespoke and custom wedding band made to order, this will likely need more time.

But here is the thing that generally catches people off guard when they are shopping for wedding rings: customisation takes time. Don’t assume that special customisation is available off the shelf and ready within a week. Customisation does take time, and the specific timeframe will be dependent on your jeweller’s production team. Looking for a custom wedding ring 2 weeks before your wedding day might cause some tension before your special day.

This is something we see happening all the time here at Larsen. The wedding band is just as important as the engagement ring; it solidifies the love and commitment between two people. Leaving them as an afterthought and scrambling at the last hour to bring this ring to life? Well, that might be a recipe for setting yourself up for an “average” ring over a ring that’s personal to you.

Give yourself at least 3-4 months. This way, it allows you to take your time with browsing, coming up with designs, and making sure everything is as perfect as your engagement ring.

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What Time of Year Are Wedding Rings Cheapest?

As a jewellery business that has been around for almost 20 years, there is no “cheap” season to buy gold or platinum. A wedding band is more than a piece of jewellery, and the market reflects that. Gold is a commodity, and well, basically currency, and its price is dependent on the global market. The same goes for diamonds and other precious materials.

If anything, the trend for 2025 has been upward. Gold prices have been climbing month after month, so if you’re hoping to catch a dip in pricing, you might be waiting a while. The takeaway? Buying sooner rather than later is your best bet if budget is a concern. Putting it off won’t make it cheaper – it might actually work against you.

What Time of Year Are Wedding Rings Cheapest?

Your engagement ring is beautiful and meaningful, but it’s your wedding band that’s the true symbol of marriage. It’s the ring that gets placed on your finger during the ceremony itself, the one that represents the vows you’re making to each other.

Some people opt for classic gold bands. Others go for wedding bands for him and her that match or complement each other. There are also eternity bands – rings with stones set all the way around – that some couples choose as wedding rings or anniversary upgrades.

The style you choose is personal, but the meaning behind it? That’s universal.

The Bottom Line on Wedding Ring Timing

Buy your wedding rings when it feels right for you, but don’t wait so long that you’re backed into a corner. Factor in design time, resizing if needed, and any customisation you want. Make sure your wedding band works with your engagement ring, both fit and style.

And remember – this isn’t a ring you’re buying on a whim. It’s something you’ll wear every single day. Give it the time and consideration it deserves. Your future self (and your stress levels) will thank you.